Graphic Recording is a truly revolutionary method of information sharing and knowledge transfer. In this post, we’ll look at why you should embrace Graphic Recording for your next workshop, conference, or event.
We live in a world where we have an ocean of information available at our fingertips, but how much of it can we actually consume? How much of it can we actually remember? How much of it leaves a lasting impression in us? Who has a vivid memory of the key discussion points at the last conference you attended?
Why Graphic Recording?
Apparently, the human brain processes images 60,000 times faster than text. That’s according to this research paper published by Canadian Center of Science and Education. Additionally, 90% of information transmitted to the brain is visuals. Now, picture this: you are at a two-day conference with multiple speakers covering multiple topics. As much as this is an area of interest for you, and in fact, aligns with your passions, the amount of content you will remember from it the following week will be very low.
The conference organisers will probably be kind enough to share a narrative report of the conference. But….let’s be honest…..will you really have the time or headspace to read through all those notes?
Visual notes, please!
Now, imagine this alternative: You walk into the conference room and see someone at the front fussing over a large piece of paper, and you’re curious to see what that’s all about. Maybe the person won’t have a large piece of paper, but will be strategically positioned somewhere in the room, armed with a drawing tablet.
Your curiosity is piqued, and as the conference continues, you realise their reason for being there. When you go on tea break, you walk over to where they are and you see that they have been creating a visual summary of the conversation in real time!
Now, imagine that after the conference, the organizer sends you a report of the event. But these aren’t written notes, they are visual notes! Your mind is blown! You ask around, and you learn that this is the practice of Graphic Recording, and it’s a method of note-taking that converts live conversations into visual summaries. Isn’t it brilliant?
Graphic Recording is a tried and tested tool for increasing engagement and retention rates among conference and workshop participants. Not only that, but it also strengthens co-creation of ideas and promotes participatory dialogue as each participant is able to “see” their voice represented on the graphic recording canvas. And the amazing part? Graphic Recording can be done both for in-person and virtual meetings.
So, are you looking to add the WOW factor to your next event and curate a memorable experience for your audience? Reach out today!
Check out our last blog post to see an example of how we use visuals to break down technical subjects.